MOMENTUM 2020 Session

Hit Your Number: How to Build a Revenue-Driving SDR Program—From Scratch

Is your SDR-to-AE retention rate less than ideal? Do you want to maximize your sales reps’ performance and help accelerate their growth within your company? A few minor improvements to how you manage your talent pipeline could make a huge difference. Learn about ZoomInfo’s best-in-class SDR playbook and how they’re taking sales reps (with little-to-zero sales experience) and shaping them into top account executives at a growing public company.

In this session, you’ll learn:

  • How to build a revenue-driving SDR motion—from scratch
  • How to effectively structure your SDRs’ first year
  • How to upskill reps to increase SDR-to-AE promotions

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